About this Talk
Ever wondered exactly who your ideal reader is—and why that's crucial for successful book marketing? This video deep-dives into identifying and understanding your ideal reader, helping you to market effectively and connect authentically with the readers who will love your book. In this workshop, you'll learn: How to define your ideal reader beyond basic demographics. Why specificity is essential—and how it helps your book stand out. Practical exercises for crafting a detailed reader profile. Tips for using your ideal reader profile to shape your marketing strategy.
