Keeping readers on your email list doesn't happen by accident. And the recipe doesn't include guesswork. Treating your readers with empathy is a must. So is managing your time and money budgets. And getting comfortable with math.
Here's the thing: To email market with constancy, you must care for yourself, too. Plus, getting comfortable with what you don't know AND being willing to turn that over to someone else is hard. Very hard.
There are 7 things you need to do to create an email marketing process that keeps your readers on your list. You might just earn a little money on the side, too.
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