Baked-In Book Marketing: How to Design Your Novel So You Attract the Right Readers & Sell More Books (Without Worrying About Social Media or Paid Ads)

A talk by H. R. D’Costa
Story Structure + Stakes Expert,

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About this talk

Hey there, fellow scribe!

I know you want to reach more readers and sell more books.

And you know that 2 huge book-marketing methods (social media and paid advertising) could help you accomplish these objectives.


They can be—take your pick—a time sink, energy drain, or a money pit.

Frankly, you’d much rather be writing than marketing.

Good news: there is another way to connect with readers besides social media and paid ads.

Better news: it relies on your craft skills!

It’s called baked-in book marketing.

Essentially, through it, you make thoughtful, strategic decisions about your storytelling ingredients as well as the techniques you’ll employ to whip up your story “batter.”

Ultimately, these decisions turn your book into its own sales machine…

…where it’s not only easier to make the initial sale but also easier to sustain sales.

Sound good to you? Great – can’t wait to see you at this presentation!

H. R. D’Costa

Story Structure + Stakes Expert from

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H. R. D’Costa

Author of Sizzling Story Outlines (Voted #1 Plotting Tool)

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