Lara Ferrari

Founder, Lemon Friday An Instagram marketing specialist who’s helped over 100 authors grow an engaged community of readers online (and helped them have fun doing it!).

About this speaker

After a passion for marketing landed her a career in copywriting, and a love of books led to developmental editing, Lara eventually managed to combine both areas of expertise and find her true purpose: after successfully using Instagram to build her own business, she now channels all her energy into helping authors charm the social media algorithms and share their stories with the readers who will love them most.

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Connecting through Captions: Building Authentic Reader Relationships on Social Media

05 August 2023, 04:00 PM
Lara Ferrari